SESSION OVERVIEW
In this session, Tony & Ben will share the story of how ASPIRE Events, Venues & Catering went from losing over $600K in 2024 to achieving a $141K surplus in 2025. The internal (UOW) landscape changed dramatically in late 2023, drastically impacting ASPIRE’s financial viability. Various strategies were put in place throughout 2024 to realign towards Budget, with limited success. In late 2024, Management restructured ASPIRE and redefined the business model in order to rebuild sustainably.
Attendees will take away insights, ideas and inspiration that will help drive positive outcomes within their Food & Beverage businesses.
PRESENTER
UOW Pulse is a strategic partner of the University of Wollongong, playing a critical role in enhancing the student experience, activating campus life, and supporting the University’s objectives across student engagement, wellbeing, belonging, success, and community connection.
Through a diverse portfolio of commercial, recreational, educational, and engagement services, Pulse helps create vibrant, inclusive, and welcoming campus environments that enrich the experience of students, staff, visitors, and the wider community.
Tony Wrightson has been part of the PULSE team for almost 10 years and served as Chief Operating Officer for the past 3years, overseeing retail, food and beverage and a diverse tenancy portfolio.
Ben Pinney joined PULSE almost 2years ago as General Manager – Food & Beverage and has played a pivotal role leading ASPIRE Events, Venues & Catering through a challenging period of consolidation and growth.